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Low nicotine cigarettes form the basis of the FDA's latest plan to reduce tobacco consumption, but will it actually work? Will Godfrey of Filter Magazine joins us to discuss the details of this proposal, and why this not-so-new idea may cause a significant headache for US smoking cessation efforts.

Chapters:

00:10 Coming up on today's programme
0:33 FDA's proposes low-nicotine cigarettes
1:37 Will this plan actually work?
3:11 Nicotine misinformation may cause problems