GFN•TV: THR News, Expert Opinions, and Interviews
Understanding what consumers think, feel, and do is essential to generating robust evidence on tobacco and nicotine products. In this GFN Science Lab session, Christelle Chrea discusses the role of consumer-reported outcome measures (CROMs) in tobacco and nicotine research, and the challenges involved in measuring consumer perceptions, behaviours, and experiences.
The session explores the distinction between descriptive measures, which capture observable behaviours such as product use and frequency, and psychometric measures, which assess underlying constructs such as risk perception, dependence, and other cognitive, perceptual, and affective dimensions.
The Global Forum on Nicotine (GFN) has taken place every year since 2014 and is the only international conference to focus on how vapes, nicotine pouches, Swedish snus and heated tobacco can help people switch away from smoking. Building on the success of an event that attracts hundreds of in-person participants and thousands of online delegates, this is the homepage of GFN•TV, the broadcast arm of the GFN stable.
GFN•TV regularly broadcasts GFN•TV news and interviews, given by Brent Stafford. We also livestream the annual GFN conference, live from Warsaw and release all the session videos and GFN•TV Commentary Team discussions post event.
Tune in to hear world-leading experts, tobacco harm reduction advocates and nicotine consumers discuss the latest scientific, regulatory and policy developments.
From our unique annual event, to year-round reporting of the issues that matter in tobacco harm reduction, GFN has got it covered.













