Anna Masser is a Scientific Writer in Product Science & Research at Swedish Match, with a focus on oral products. In this role, she is responsible for scientific publishing and for supporting clear and accurate communication of science related to oral products. She holds a PhD in Molecular Biosciences from Stockholm University, where her research focused on cellular regulation of protein homeostasis.
All videos (1)
Bridging the Epidemiological Evidence From Snus to Nicotine Pouches | #GFN26ScienceLab
15 Jul 2026
Can the extensive body of epidemiological evidence on Swedish snus help us better understand the public health potential of nicotine pouches?
In this presentation, the speaker explores how decades of research on snus can inform the scientific assessment of nicotine pouches. The session examines similarities and differences between the two products, discusses the strengths and limitations of existing epidemiological evidence, and considers what current data can tell us about health risks, harm reduction, and population-level impacts.
This presentation is part of the Global Forum on Nicotine 2026 (GFN26), where international experts discuss the latest science, policy, and innovation in tobacco harm reduction.