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Carissa Düring

Sweden

Carissa Düring is the Director of Considerate Pouchers in Sweden, a global consumer advocacy group dedicated to promoting a smoke-free world and consumers' rights to alternative nicotine products. She studies clinical psychology at Uppsala University in Sweden. As an advocate, she writes and speaks about tobacco harm reduction from the consumer's perspective and their right to alternative nicotine products. She highlights how successful nicotine pouches have been in helping Sweden achieve the lowest smoking rates in the EU, and how the rest of the world can follow in its footsteps. Carissa has also been featured in the documentary How Sweden Quit Smoking.

All videos (3)

GFN.TV Interviews #82 | How Nicotine Pouches Finished What Snus Started?

GFN.TV Interviews #82 | How Nicotine Pouches Finished What Snus Started?

20 Feb 2026

Sweden’s smoke-free success is often credited to snus, but that’s only half the story. While snus appealed to many men looking to quit smoking, for women the smell, taste, and feel left something to be desired. For years, women were left without a viable alternative. That changed with nicotine pouches. Tobacco-free, discreet, and socially acceptable, they became the missing solution. In this GFN Interviews, Carissa Düring explains why nicotine pouches didn’t just complement the Sweden Model, they completed it, delivering the silver bullet public health refuses to acknowledge.

Featuring:
CARISSA DÜRING
Director, Considerate Pouchers Sweden
Consumer Advocate
consideratepouchers.org
@carissaduring